Here For You, Girl!

I am perpetually here for a few but I'm here for you as well. In this post I'll give you a bit of context on the thinking behind this blog and what I have planned for you next!

 Shop this outfit  here .

Shop this outfit here.

Some background on my blog

Many of you know I started this blog when I had 3 weeks off in between two jobs (Apple and Snap), a.k.a. tons of uninterrupted clarity. I knew my time was limited and I had to spend it wisely. I had been thinking about a blog for a long time, but didn't know which direction to go with it. Why was I feeling so pressured to have a certain persona online? Am I the fashion blogger who makes cute cocktails and has a perfect life? Am I the serious career-type? Am I the jetsetter? No. I want to be all of those people at once, but in the end I am just me, dabbling in everything.

Meanwhile another thing was on my mind. I have a few close friends who call/text/snap me to discuss, analyze, or announce potential career moves. We relish in the fact that we have this one other person who gets us and can provide balanced advice on such serious matters while being such fun people. I value those well-rounded friendships more than anything.

Women our age and younger have great role models like Sheryl Sandberg to look up to who are thriving and promoting being a whole person, but those role models are much older and mature in their careers. They've made it to a point where they can choose whether or not to sit at the table during the board meeting at their Fortune 500 company. Many of us haven't reached the board meeting yet. So I realized there is a gap. Young women are missing young women to not only look up to but to form a support system with. Most of us are lucky to have our few close friends who fill that gap for us - but does everyone have that? 

 This is me at  Takagarawa Onsen  in Osenkaku, Japan. Seriously, click the link. We're talking full-blown remote hot spring vacation status when my friend Sarah said she wanted to chat about two potential next roles she was considering within her current company. I was so excited to hear about what new and exciting opportunities she was facing, so my kimono and I put aside the time early in the morning for a call! I know she'd be happy to do the same for me.

This is me at Takagarawa Onsen in Osenkaku, Japan. Seriously, click the link. We're talking full-blown remote hot spring vacation status when my friend Sarah said she wanted to chat about two potential next roles she was considering within her current company. I was so excited to hear about what new and exciting opportunities she was facing, so my kimono and I put aside the time early in the morning for a call! I know she'd be happy to do the same for me.

From the beginning, my goals have been:

  1. Allow readers to discover that it is possible to be a well-rounded real person with a fun life full of love, travel, and hobbies alongside a demanding job. 
  2. Promote creativity and authenticity - it’s ok to explore and utilize your feminine side at and outside of your day job!
  3. Expose and support small businesses with female founders which pique my interests: photography, design, fashion, fitness, nutrition, technology.
  4. Curate a community of real female role models in astounding roles that girls at various levels can look up to and learn from.

To date Here For A Few has been focused on the first three goals. I shared my philosophy and different areas of my life so my readers could first feel connected to me. I used my non-traditional lifestyle between SF, LA, and China as an example that we can strive for balance alongside a demanding professional journey. I lured readers in through bomb photography with links to cute clothes which showed off my feminine side through my personal expression of art: fashion and styling. I also scouted around and hired talented female photographers to capture content which would promote smaller and upcoming fashion brands, boutiques, and collectives in every photoshoot. This helped to draw attention to creative rising stars in your cities!

But now it’s time to incorporate my fourth goal into Here For A Few. I will be carefully curating and showcasing successful women I know who are just crushing it. They make real-life career decisions while staying fly, being social, pursuing hobbies, and showing love to those who matter most. At Here For A Few, you will meet women who are entrepreneurs of their own career. You will meet women who are climbing their way up the corporate ladder or expanding their circle of influence as an individual contributor. You will meet one-woman-shows who have left the corporate world to dive into their passion project full-time. You will meet female founders who have grown their business into a team of people devoted to their dream. You will meet women in industries you didn’t know of. You will meet influential women at all levels: rising stars, the messy middle, and top management. You will realize we are all part of a whole. The goal is to make this feel more like a community and unveil what we together are doing in the world.

I am so proud of what we as women continue to accomplish. This section of my website will not be focused on complaining about our struggles, but rather overcoming them. I want it to be a place where we can share our stories and learnings, inspire each other, and celebrate our victories. We are all blazing the way for future generations, and we must share our stories to create a stronger impact together. 

What changes you can expect on my site:

Since I am a one-on-one addict, I have been meeting up with women I am intrigued by over coffee, lunch, Skype, and – when all else fails – the phone. I’ve been gathering and hoarding interview content from these one-on-ones to share with you. I will be publishing one interview at a time which gives one woman the chance to shine and tell her story. This will be an ongoing series sprinkled in with my personal blog content. 

Preview of our first feature – Lauren Lampert, Founder at Aukalife:

I’m excited to kick this ongoing series off next week with Lauren Lampert. She is the founder of Aukalife, a company that produces bulk and individual superfood powder blends which she developed herself!

If you follow me on Snapchat or Instagram, you’ve probably seen me plug her product a few times. That’s because it’s amazing and now is the time to support her as she just kicked off her first fundraising round last Saturday. Her goal is to reach $20K of pre-orders this month to support a huge production run! If you can’t wait until next week to start supporting her, head over to the Aukalife Indiegogo site which will be active until May 1. Next week you’ll get to learn all about her as a person. She is also taking the time to simplify and explain the process of raising funds for a startup at an early stage (what’s crowdfunding?) for all of us who are completely unfamiliar with what it entails.  I can’t wait to share it with you!

Where I need your help:

Please comment below or send me an email/snap/direct message if you have any sassy ideas for the name of this new section of my website! Career Crushes? Fierce Females? Sassy but Savvy? Girls with Goals? Can I stop with the alliterations? Please help!

Amber Illig5 Comments